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Report on Big Data in Survey Research

Public Opinion Quarterly

University of Maryland (UMD) Professor Frauke Kreuter and colleagues have published a report titled, "Big Data in Survey Research," in the Oxford Journal, Public Opinion Quarterly.

The report is a good resource for researchers/analysts who wish to understand and use big data effectively. In an effort to make big data more conceptually accessible, the report also highlights how big data quality and analytical concerns have evolved in recent decades. 

See report in Public Opinion Quarterly