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Does Benefit Framing Improve Record Linkage Consent Rates? A Survey Experiment
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Survey researchers are increasingly seeking opportunities to link interview data with administrative records. However, obtaining consent from all survey respondents (or certain subgroups) remains a barrier to performing record linkage in many studies. We experimentally investigated whether emphasizing different benefits of record linkage to respondents in a telephone survey of employee working conditions improves respondents’ willingness to consent to linkage of employment administrative records relative to a neutral consent request. We found that emphasizing linkage benefits related to “time savings” yielded a small, albeit statistically significant, improvement in the overall linkage consent rate (86.0) relative to the neutral consent request (83.8 percent). The time savings argument was particularly effective among “busy” respondents. A second benefit argument related to “improved study value” did not yield a statistically significant improvement in the linkage consent rate (84.4 percent) relative to the neutral request. This benefit argument was also ineffective among the subgroup of respondents considered to be most likely to have a self-interest in the study outcomes. The article concludes with a brief discussion of the practical implications of these findings and offers suggestions for possible research extensions.
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MPRC People
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Frauke Kreuter, Ph.D.
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Frauke Kreuter Publications
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New Data Sources in Social Science Research: Things to Know Before Working With Reddit Data
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Social media are becoming more popular as a source of data for social science researchers. These data are plentiful and offer the potential to answer new research questions at smaller geographies and for rarer subpopulations. When deciding whether to use data from social media, it is useful to learn as much as possible about the data and its source. Social media data have properties quite different from those with which many social scientists are used to working, so the assumptions often used to plan and manage a project may no longer hold. For example, social media data are so large that they may not be able to be processed on a single machine; they are in file formats with which many researchers are unfamiliar, and they require a level of data transformation and processing that has rarely been required when using more traditional data sources (e.g., survey data). Unfortunately, this type of information is often not obvious ahead of time as much of this knowledge is gained through word-of-mouth and experience. In this article, we attempt to document several challenges and opportunities encountered when working with Reddit, the self-proclaimed “front page of the Internet” and popular social media site. Specifically, we provide descriptive information about the Reddit site and its users, tips for using organic data from Reddit for social science research, some ideas for conducting a survey on Reddit, and lessons learned in merging survey responses with Reddit posts. While this article is specific to Reddit, researchers may also view it as a list of the type of information one may seek to acquire prior to conducting a project that uses any type of social media data.
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MPRC People
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Frauke Kreuter, Ph.D.
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Frauke Kreuter Publications
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Using propensity scores for causal inference with covariate measurement error
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Faculty Associate Frauke Kreuter's project, an R01 funded by the National Institute of Mental Health, seeks to develop and assess new statistical methods
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Research
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Selected Research
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How does interview methodology affect interviewer variance?
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Frauke Kreuter compares the effectiveness of commonly-used face-to-face interview methods
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Research
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Selected Research
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Report on Big Data in Survey Research
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Frauke Kreuter and colleagues debate key methodological issues in Public Opinion Quarterly article
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Research
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Selected Research
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Coverage Error in Data Collection Combining Mobile Surveys With Passive Measurement Using Apps: Data From a German National Survey
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Researchers are combining self-reports from mobile surveys with passive data collection using sensors and apps on smartphones increasingly more often. While smartphones are commonly used in some groups of individuals, smartphone penetration is significantly lower in other groups. In addition, different operating systems (OSs) limit how mobile data can be collected passively. These limitations cause concern about coverage error in studies targeting the general population. Based on data from the Panel Study Labour Market and Social Security (PASS), an annual probability-based mixed-mode survey on the labor market and poverty in Germany, we find that smartphone ownership and ownership of smartphones with specific OSs are correlated with a number of sociodemographic and substantive variables.
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MPRC People
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Frauke Kreuter, Ph.D.
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Frauke Kreuter Publications
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Frauke Kreuter featured in The Baltimore Sun on New Data Collection on COVID-19 with Facebook
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Faculty at the University of Maryland have been working with Facebook to design a worldwide survey aimed at collecting coronavirus data during the global pandemic.
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News
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The effect of framing and placement on linkage consent
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Numerous surveys link interview data to administrative records, conditional on respondent consent, in order to explore new and innovative research questions. Optimizing the linkage consent rate is a critical step toward realizing the scientific advantages of record linkage and minimizing the risk of linkage consent bias. Linkage consent rates have been shown to be particularly sensitive to certain design features, such as where the consent question is placed in the questionnaire and how the question is framed. However, the interaction of these design features and their relative contributions to the linkage consent rate have never been jointly studied, raising the practical question of which design feature (or combination of features) should be prioritized from a consent rate perspective. We address this knowledge gap by reporting the results of a placement and framing experiment embedded within separate telephone and Web surveys. We find a significant interaction between placement and framing of the linkage consent question on the consent rate. The effect of placement was larger than the effect of framing in both surveys, and the effect of framing was only evident in the Web survey when the consent question was placed at the end of the questionnaire. Both design features had negligible impact on linkage consent bias for a series of administrative variables available for consenters and non-consenters. We conclude this research note with guidance on the optimal administration of the linkage consent question.
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MPRC People
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Frauke Kreuter, Ph.D.
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Frauke Kreuter Publications
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Willingness to participate in passive mobile data collection
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The rising penetration of smartphones now gives researchers the chance to collect data from smartphone users through passive mobile data collection via apps. Examples of passively collected data include geolocation, physical movements, online behavior and browser history, and app usage. However, to passively collect data from smartphones, participants need to agree to download a research app to their smartphone. This leads to concerns about nonconsent and nonparticipation. In the current study, we assess the circumstances under which smartphone users are willing to participate in passive mobile data collection. We surveyed 1,947 members of a German nonprobability online panel who own a smartphone using vignettes that described hypothetical studies where data are automatically collected by a research app on a participant’s smartphone. The vignettes varied the levels of several dimensions of the hypothetical study, and respondents were asked to rate their willingness to participate in such a study. Willingness to participate in passive mobile data collection is strongly influenced by the incentive promised for study participation but also by other study characteristics (sponsor, duration of data collection period, option to switch off the app) as well as respondent characteristics (privacy and security concerns, smartphone experience).
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MPRC People
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Christopher Antoun, Ph.D.
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Christopher Antoun Publications
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Tree-based Machine Learning Methods for Survey Research
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Predictive modeling methods from the field of machine learning have become a popular tool across various disciplines for exploring and analyzing diverse data. These methods often do not require specific prior knowledge about the functional form of the relationship under study and are able to adapt to complex non-linear and non-additive interrelations between the outcome and its predictors while focusing specifically on prediction performance. This modeling perspective is beginning to be adopted by survey researchers in order to adjust or improve various aspects of data collection and/or survey management. To facilitate this strand of research, this paper (1) provides an introduction to prominent tree-based machine learning methods, (2) reviews and discusses previous and (potential) prospective applications of tree-based supervised learning in survey research, and (3) exemplifies the usage of these techniques in the context of modeling and predicting nonresponse in panel surveys.
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MPRC People
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Frauke Kreuter, Ph.D.
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Frauke Kreuter Publications